
A new personality instrument for the indication of Type
The Golden Personality Type ProfilerTM is an online tool which helps employees understand how they make decisions and relate to others. Unlike some simplistic type-oriented assessments, Golden identifies both a Jungian 4-letter personality type, a fifth global scale looking at responses to stress and the more complex traits that account for subtle differences between people of the same type.
Click here for an example question
Sub-facets look at differences within Type
Each area includes questions relating to facet scales that represent more specific components of the global scale. Such specificity is important for understanding differences among individuals who score similarly on the global scales. These facets offer valuable insight in to similarities and differences within the same global type. These facet scales are described in the fact sheet and in detail in the facet descriptors link.
Reports and Training
The instrument is completed online and both individual and team reports are available. Training is required to use the instrument and interpret the results and Pearson offers a range of practical and flexible training options.
A key feature of Golden is that for each Global Scale and Facet there is both a numerical score and a strength and clarity preference category for BOTH of the opposite scales in a dichotomy (the preferred and non-preferred behaviour) as the example below shows.
Introverting/Extraverting -

Thinking/Feeling -

Click here for an example summary sheet of facet scales
The Golden Personality Type Profiler has a long and rich history spanning two generations of psychologists.
In the early 1980's, Ed Golden's company ORA played an integral role in the early development of the MBTI® TDI and EAR versions by funding and supporting much of the validation research. Later, ORA developed an assessment that united the ideas of type, temperament, trait and the Big 5 theories into one survey/report and to make it easy to implement. Ed's son John developed and implemented the plan and created the Golden Personality Type Profiler, which today is known as the most modern and development-oriented type assessment based on Big 5 theories.
Prices - Individual reports
| No of Golden test credits purchased at one time | Price per test |
| 1-10 | £14 |
| 11+ | £12 |
Training
A variety of training courses are available for introductory and conversion to the Golden qualification. To enquire about training dates or for any further information please call Wyn Davies, Golden Marketing Manager on 020 7010 2866 or email wyn.davies@pearson.com.
